Steve Cox
Product & Operations Transformation
Steve Cox is a seasoned executive specializing in product and operations transformation, with deep expertise in business transformation, product leadership, CRM operations, and customer lifecycle management. He helps organizations — from global enterprises to startups — become more flexible, resilient, and outcome-driven. His approach emphasizes aligning business strategy with customer value through strong product and operational leadership. Steve has successfully led transformations across industries including smart home/IoT, HVAC, retail, and commercial and residential services.
Product & Operations Transformation Leader
CRM & Customer Lifecycle Executive
Global Product Strategy & IoT Business Development Executive
General Manager / Strategy & Operations Executive
About
Steve Cox
Steve Cox brings extensive experience leading business transformation, product strategy, and CRM and operations improvements across global organizations. He is skilled in designing high-impact teams, defining OKRs and KPIs, and driving measurable business results.
He has led major transformations, including redesigning operating models for commercial refrigeration organizations and integrating CRM platforms such as Salesforce to deliver robust Sales and Service Cloud solutions. His product leadership has helped companies achieve top industry positions with national retail customers.
Steve has also restructured product development processes to prioritize innovation, feature enhancements, quality improvement, and cost reduction. He brings deep domain expertise in IoT, smart home technologies, HVAC, retail, and CRM platforms. As a leader, he blends strategy, operations, consulting, and hands-on business development to deliver end-to-end value.